By now you should have started your benefit discussion for 2013. With the surprising higher rate coming to plans in 2013 – the competitive juices are flowing across the country. The stakes are high for 2013 and now is not the time to rest on past performances. If I was sitting in the product strategy chair at a health plan I would want the following team members sitting at the table with me: compliance, sales, marketing, medical, claims, network, customer service, Stars, and yes you better have the actuaries sitting with you early on so there are no surprises at the 11th hour.
I look forward to talking to you the next 60 days as we drive to the June 4th filing. Living the product development dream!